WHAT IS HAIR STYLING TEXTURE POWDER?
Hair styling powder is the backstage pass to easy, everyday styling and has gained popularity over the past few years for good reason. It's for men looking for lightweight volume, touchable texture and all-day control without the shine. This innovative styling product goes under many guises - Texture Powder, Mattifying Powder, Volume Powder, Hair Dust and many more. Whatever the label says, Styling Powder (as we at Oil Can name it) is now the go-to styling product for men with all hair types and of all ages. Hair Powder doesn’t discriminate and here’s our guide if you’re wanting to know more about this versatile styler.
The Science Behind the Formula.
Most quality hair styling powders use silica silylate – a clever, oil absorbing ingredient modified from a naturally occurring mineral that helps create tiny points of friction between hair strands. That friction equals instant fullness and control with a naturally dry finish. The fine powder particles are actually silica coated micro-droplets of water or glycerin, depending on the formula. It’s a complex production process and introducing a fragrance into the mix only adds to the challenge. One reason why many brands steer away from adding a scented powders. At Oil Can, we’ve work with experienced chemists who have perfected the craft of fragranced powders so that you can enjoy the Bay Rum and Vanilla scent of our Benchmark Styling Powder.
WHAT DOES HAIR STYLING POWDER DO?
Styling Powder is a fuss free hair styling product that boosts volume at the root whilst adding natural looking texture and knocking down unwanted shine. The hold level is customisable, although a little goes a long way with this kind of product. You can build your style in light layers to increase the hold level.
WHY WOULD YOU USE HAIR STYLING POWDER?
Hair styling powder offers effortless styling and control. If a hair clay feels too heavy, pomades offer too much shine, or sprays don’t provide the hold power you need then powder sits in the sweet spot. It’s quick to apply, easy to restyle, and stealthy enough for on-the-go fixes. It’s the kind of styling product you keep in your bag because it solves a lot of little hair problems fast.
THE BENEFITS OF USING TEXTURE STYLING POWDER
• Big results with minimum effort
• Matte volume without shine
• Scalable hold - no stiffness
• Lightweight feel - won’t pull fine hair down
• Touchable & reworkable style that lasts
• Oil control - a cleaner look between washes
• Subtle camouflage for thinning areas
WHAT HAIR TYPES ARE BEST FOR USING MEN’S HAIR STYLING POWDER?
Hair styling powder is a quiet overachiever for almost every hair type and length. It’s great for fresh styling or a quick second-day refresh. Powder adds instant lift and grip to fine or flat hair, tames bulk in thicker manes, and gives short crops, messy mid-lengths, and longer styles the same effortless, matte texture. Work a little in at the roots to build volume, dust through the mids for separation, and you’re set.
• Fine or thinning: adds noticeable density and lift
• Normal: instant volume and hold
• Straight to wavy: creates natural texture and separation
• Curly or thick: great for root-lift but keep it light
• Oily scalps: helps mattify and extend time between washes
WHY USE OIL CAN GROOMING’S BENCHMARK STYLING POWDER?
Why not? If you like easy mornings and low-maintenance control, then our Styling Powder should be in your kit. Shake, ruffle, done.
If you’re wanting styling tips or interested the difference between a good water-based versus glycerin-based powder formula, then take a look at our other posts.